The Third Sector
The third sector is under constant pressure to find innovative ways to fundraise as well as having to developing sustainable ways to fund core administrative expenses that funders often refuse to fund. The internet and social media have provided new and innovative ways to help the third sector with online fundraising ideas as well as provide an opportunity to and raise awareness of their cause around the world. However, without the proper knowledge of how to use the internet it can be a time consuming, demoralising process that yields very little results! For 2010 Inspirational Guidance are now looking to provide internet business training in Greater London that supports the third sector in developing their own internet business so that they can engage in online fundraising and build their supporter base through donations. This training is not offered to individual not-for-profit groups but can be arranged via umbrella Community & Voluntary Service (CVS)organisations for groups of 10 voluntary and community groups. By offering this training you are providing them with an avenue to build a sustainable internet presence that will support their organisations financial commitments while building awareness of their cause. You can use existing capacity building funding or apply for new funding to allow this innovative training to take place. What Is Provided? The SBI "Building A Successful Business Using The Internet" training course is totally different from all the other training courses offered because all students are not only learning but doing - or more precisely building! Each student builds their own internet business during this 10 week course so that by completion they are left with a newborn internet business they can nuture and grow usingthe tools and techniques they learnt during their training. How Is The Course Structured? The course is based on SiteSell's proven successful methodology called CTPM which is an acronym for content, traffic, PREselling and monetization. SiteSell Education Instructors teach the CTPM methodology using the SBI toolkit and students gain access to this methodology and toolkit - including their very own Site Build It "back office" where they build their business. Included in the SBI Toolkit is access to: - Precise market research and analysis tools
- Detailed business plan development
- Hosting for their website plus domain registration
- SEO services including automated site submission
- Website visitor (known as traffic) analysis tools and techniques
- Technical and community support
Plus much more... What Are The Specific Learning outcomes? You can click the link to read the full internet business training outcomes but briefly, by the end of this 10 week course participants will be able to : - Discuss the importance of PREselling rather than selling when writing content for their internet business
- Conduct precise online market research including analysing supply and demand to ensure they reach their target market
- Differentiate between the different methods of bringing visitors (traffic) to their internet business and how to use them effectively
- Measure their internet business statistics and use that information to report on the development of their internet business
- Demonstrate how to use the Site Build It toolkit to continue building their internet business after completion of the training
It is important to stress that participants will not only come aware with knowledge but they will also come away with a fully functioning internet business with ongoing support for 12 months. To successfully start an internet business and follow this internet business training students require no special technical knowledge and basic technical skills like being able to send e-mail messages and perform a search at Google or Yahoo. Where Is This Internet Business Course offered? SiteSell education is currently available in universities and colleges. Inspirational Guidance have recognised an opportunity to stretch this learning opportunity to the Third Sector. Using our past knowledge of running short term projects within the not for profit sector Inspirational Guidance is currently looking to develop partnerships with CVS organisations or the public sector interested in running this for 10 of their community groups. Who Will Run This Instructor-led Face to Face Internet Business Training? The SiteSell Education Instructor for Greater London is Diane Corriette. Diane has been involved in training within the adult education and not for profit sector since 2003 and is a qualified adult education teacher and mentor. Her calm approach and ability to support complete newcomers building internet businesses has been demonstrated through her past clients and testimonials. Take The First Step If you are interested in running this internet business training for third sector organisations please complete the enquiry form in the first instance.

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